When mapping each stage of the buyer journey, ask yourself:
Which team/process is interacting with the customer at that moment?
How can these interactions be improved?
Look at the buyer personas developed in Step 2. Based on what you know about your customer, is this his or her preferred means of communication? Could there be a more effective way to get your message across?
What’s the customer trying to achieve?
What challenges does the customer face? How can you offer better support?
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46. Think up a series
This could be any series — a bookathon takeaway series or a “3 shorts” series that looks at three news events in bullet points as Divinations does:
series newsletter idea
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47. Share a video series
You can also do a video series. Creating Loom list of qatar cell phone numbers tutorials is easy so you can hit record and talk about your favorite marketing campaigns, the best virtual events you’ve attended, or even the Twitter chats you join.
48. Share a tips-based video in your company newsletter
Not sure if you can pull together a video series? Take it slowly. Talk about one feature or just about any one thing in your video and test the waters.
49. Encourage subscribers to ask questions
This is another great newsletter idea to put into practice. You’d be surprised to see how adding a small question can get people to hit reply and chat with you.
50. Talk news
Hang on! We reached 50 newsletter ideas. 50 Boy, oh boy! You’ve got work to do on that newsletter of your’s.
Circling back… News can be one of the things you put in a newsletter or your email content can be centered around it. Your call. Morning Brew focuses on the latter.
You can also take a magnifying glass to news distribution by talking about industry-specific news.
So, instead of going all in CNN style, adopt the specific Animal Planet mode. The Hustle, for instance, focuses on tech and business only.
62. Answer reader questions
Another one of the best monthly newsletter ideas is to host a Q&A session in your emails. Or, ask questions in every email and answer them as your newsletter content in the next letter.
