In addition to text, that use images and videos. mozambique email list 150000 contact leads Display advertising can attract the interest of users who are unaware of your company or product, so it is recommended for those who want to approach potential customers . merit The advantage of display advertising is that you can promote your business by utilizing the ad space on the web media, and reach potential customers . Depending on the type of ad space you use, you can also brand your business by using ad space such as the Yahoo! Brand Panel .

You are charged per impression (yen per 1,000 impressions), which makes the cost per click cheaper than listing ads. Disadvantages Display ads are paid per impression, but if you choose an ad space in a media that many people watch, the ad cost will be consumed at a faster pace. You will probably find that your ad cost is consumed faster than you expected. Also, while display ads are good for increasing awareness, they are not good for acquiring inquiries.