This blog post offers you 20 useful tips that will help you achieve that goal.
Plus, you'll learn why reviews are so important, what happens if you start collecting reviews regularly, and which review sites are the most important.
First things first: do you already have an effective tool for collecting reviews?
Trustmary offers a tool to collect reviews and display them on your jordan phone number list website. Read more about it here , or sign up for free from the link below.
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Enni Vallius
Google Reviews
Brilliant solution and extra points for the exceptionally convenient and agile customer support!! Higly recommend.
Joonas Tammisto
Chief Digital Officer, Laattapiste Oy
Trustmary Reviews
Trustmary works very well. The service is constantly evolving and they listen to customer needs and development suggestions. We have been able to use their API interface to automate the collection of feedback from different stages of the customer journey, from offer to order, from B2B and B2C web shop customers to feedback on large scale renovation and construction projects. We have received far more feedback than we ever expected.
Kati
Purkupiha Group Oy, Marketing Director
Trustmary Reviews
It's very simple and easy process to create added value for our business.
Kyle Turner
Windward Software Systems Inc
Trustmary Reviews
We are able to capture testimonials at the right moment and have found some pretty creative ways to utilize them using the tools that Trustmary provides.
Kieran foley
Ireland, Foleys driving school
Trustmary Reviews
It was very easy to use and works perfectly
Now, let's get started!
How to get more customer reviews?
This section presents 20 ways to get not just more reviews , but better and longer reviews.
1. Ask
An obvious tip to get more reviews: Ask for reviews!
Just by asking, you will already increase the number of reviews you get.
Asking for reviews can involve a lot of fine-tuning, which we'll discuss in more detail in this article.
2. Remember
Sending reminder emails about reviews is an easy way to increase your response rate.
Many customers may be willing to leave reviews, but the timing of your request may not be opportune.
Automate reminder messages with a tool like Trustmary to save time and effort.
3. Create a persuasive request
The way you ask for the review is important.
A good, persuasive application has these characteristics:
Personalized : The message should be relevant to the customer’s journey and preferably include details about the experience. For example, it could be mentioning the product the customer has ordered. That way, the customer will know what they are being asked to review.
Friendly : Keep your brand's tone in mind, but strive to ask for a review in a polite and friendly manner.
Reasoned : The customer needs a reason to leave feedback. There are two tactics you can use to justify the request for reviews .
Reciprocity Remind the customer what they got from you and how they could “reciprocate” the service.
“We hope you enjoyed the relaxing treatment at the spa! Would you mind leaving us a Google review?”
“Your sales have increased by 15% since you hired me. That’s an impressive result! Would you like to share it in a review?”
Helping others : If the customer isn't interested in helping you, they might be interested in helping other customers. Highlight this fact in your review request.
“Your feedback is valuable to us and helps other customers weigh their purchasing decisions. Please leave a review to share your experience.”
Encouraging : Eliminate any doubts your customer may have. Tell them that writing a review requires little effort and will only take a moment. And make sure you follow through!
formulating a persuasive review request
Read more tips on review requests and copy these request templates .
4. Provides an easy way to write reviews
The most satisfied customersThey say they would leave a review if there was an easy way to do so.
What would be an easy way?
A link or review form delivered to the customer through the right channel at the right time is a very easy option.
The right channel could be email, SMS, social media messaging, or whatever channel works best for your business and customer base.
What wouldn't be an easy path?
Even the perfect request without a direct link or instant form is likely to fail .
It's too cumbersome and people won't have time to go to the right place to leave a review of your business.
5. Send requests by email
Email requests are probably the most common way to request reviews.
It's easy, as many companies collect their customers' email addresses anyway. It also ensures that you only ask for reviews from customers you already have.
This is an especially useful tactic for companies that work closely with their customers. E-commerce brands also find this tactic excellent.
Email review requests
6. Pay attention to the subject line
When sending email requests, the subject line is the most important detail.
It is the first thing the recipient reads and uses to decide whether the rest of the message is worth reading.
Make sure the subject line grabs the person's attention and piques their interest.
Here are some survey subject line examples and principles you can adapt to your review requests.
7. Requests on social networks
