Leverage White Space
Another key component of successful web design is white space, alternatively known as negative or open space. It refers to the space left between other elements of a page, such as line and letter spacing, and margins around text and images. White space is essential for the structural layout of the page, and when used effectively, it can improve the legibility of text.
White space also helps to direct the user’s eye across the page, enhancing the flow of information. It visually cues visitors about the relationships between different page elements.
While it may be tempting to fill every inch of your page with content or images, remember that sometimes less is more. The strategic use of white space can lend an elegant and professional look to your website while improving user experience.
Optimize Images for Web Design
Images constitute a vital component of your website. They not only enhance the visual appeal of your pages but also help to convey your message effectively. However, large, unoptimized images can slow down your page load speed, negatively impacting user experience and SEO. Therefore, images should be compressed to improve site loading times and performance without losing overall image quality.
Here are some tools you can use to compress your images:
TinyPNG
JPEGmini
Optimizilla
Compressor.io
By using these tools, you can ensure that your images are optimized for the web and provide a better user experience on your website.
To reduce image file sizes, consider using compression techniques like lossy and lossless. Additionally, selecting the appropriate file format (JPEG, PNG, GIF) based on the image’s content and desired transparency can contribute to image optimization. Tools like Adobe Photoshop, GIMP, TinyPNG, and WordPress plugins like Optimole and EWWW Image Optimizer can aid in image optimization.
