SEO & SEM How to do a correct SEO migration that doesn't harm you
Posted: Wed Dec 04, 2024 5:54 am
Are you planning to update your website by switching to another provider, modifying its architecture or its URLs? That's great! Maintaining a well-maintained website that works as well as possible is very important for the image of a business. But be careful! A fundamental aspect that you must take into account when carrying out changes that alter the structure and URLs of the page is not to alter your SEO positioning . To do this, it is crucial that you know how to carry out a correct SEO migration , which will ensure that you do not lose your position in the organic search results of, for example, Google.
In this article we show you how to properly perform an SEO migration and not lose that hard-earned position in search engines by making various changes to your website.
Do you want to improve your SEO positioning in search engines with the most up-to-date techniques ? Click here and download our free ebook
How to do a correct SEO migration that doesn't harm you
What is an SEO migration?
When we say that SEO migration is necessary when changes are made to a website, we are not referring to changes that have to do with updating your website to new versions or changing the template. SEO migration is only necessary when changes are to be made that have to do with the syntax and structure of URLs in order not to lose SEO positioning in search engines.
The URL (Uniform Resource Locator) is a unique and specific address where any page or resource that is uploaded to the Internet is hosted. Any image, document, and even GIFT that is uploaded to the network has a different URL, since no two are the same . In other words, we could say that the URL is the same as the address where a family lives, only on the Internet.
Thanks to the URL, you can easily locate the albania phone number resource different resources that are uploaded to the network. In fact, there are surely many URLs that you know by heart and that you can enter in the navigation bar to take you directly to them. URLs like “ https://www.google.com” or https://www.youtube.com ” are known by a large majority of people and you don’t need to search for the websites on Google to get different options to click on.
After this brief introduction to URLs, you will surely better understand the consequences of modifying any element of the URL, as it would be like changing your address without giving proper notice. In this case, you would lose a lot of packages and notifications, right? On the Internet, what you will lose if you do not carry out a correct SEO migration is positioning in search engines.
Types of SEO migration
Depending on the modification made to your website, we will find one type of SEO migration or another. Each one has its own difficulties and risks. Below we will show you the most common changes that should lead you to carry out an SEO migration.
In this article we show you how to properly perform an SEO migration and not lose that hard-earned position in search engines by making various changes to your website.
Do you want to improve your SEO positioning in search engines with the most up-to-date techniques ? Click here and download our free ebook
How to do a correct SEO migration that doesn't harm you
What is an SEO migration?
When we say that SEO migration is necessary when changes are made to a website, we are not referring to changes that have to do with updating your website to new versions or changing the template. SEO migration is only necessary when changes are to be made that have to do with the syntax and structure of URLs in order not to lose SEO positioning in search engines.
The URL (Uniform Resource Locator) is a unique and specific address where any page or resource that is uploaded to the Internet is hosted. Any image, document, and even GIFT that is uploaded to the network has a different URL, since no two are the same . In other words, we could say that the URL is the same as the address where a family lives, only on the Internet.
Thanks to the URL, you can easily locate the albania phone number resource different resources that are uploaded to the network. In fact, there are surely many URLs that you know by heart and that you can enter in the navigation bar to take you directly to them. URLs like “ https://www.google.com” or https://www.youtube.com ” are known by a large majority of people and you don’t need to search for the websites on Google to get different options to click on.
After this brief introduction to URLs, you will surely better understand the consequences of modifying any element of the URL, as it would be like changing your address without giving proper notice. In this case, you would lose a lot of packages and notifications, right? On the Internet, what you will lose if you do not carry out a correct SEO migration is positioning in search engines.
Types of SEO migration
Depending on the modification made to your website, we will find one type of SEO migration or another. Each one has its own difficulties and risks. Below we will show you the most common changes that should lead you to carry out an SEO migration.