3 Social Media Strategies for B2B Companies this 2014
Posted: Thu Sep 25, 2025 10:58 am
image Creative ContentAnd when I say entertaining, your content should encourage shares, natural back links, likes, or in short ‘engagement.’ Social media users’ love for creative content started late last year and I don’t think it will stop this year – it will ultimately grow. Make sure that before you create your content,
whether it is a video, graphic,
or a blog content, ask yourself ‘will this entertain my target readers?’ And that doesn’t stop from there! It’s not enough to just entertain – it must help them. That will result to your target readers recommending china telemarketing database your content to their networks, giving you a wider reach and a higher chance of winning the right clients. B2Bs actually find content marketing as one of the best drivers of sales.
3 Social Media Strategies for B2B Companies this 2014 image Dont Stop 600x318
Yes, you’ve been doing really great job on your social media campaigns but you’re not yet getting the results you want. It may mean you’re doing something wrong, or there’s probably a quick change in how your followers behave. Well, guessing is not good, right? That’s why you have to analyze your campaigns and use what you have learned from there to improve your strategies.
Fortunately, social media performance
management is easier today. There are these free or paid programs that can accurately measure and help you analyze your campaigns (e.g. HootSuite), or you can outsource it to a company that does it better than you.
BONUS TIP: Be updated with your industry!
Follow blogs that could really help you out, benchmark what other B2B companies do, and monitor what others say about you. Use what you will learn to make creative decisions – you can even use them to create unique content!
That’s it! I hope you have learned from my 3 simple tips for B2B social media marketing techniques. Don’t hesitate to share what works on your company as well, post them in the comments section below!
Alleli Aspili Alleli Aspili on the Web
Alleli Aspili on Facebook Alleli Aspili on Twitter Alleli Aspili on LinkedIn Alleli Aspili on Google Plus Alleli Aspili on Pinterest Alleli Aspili RSS Feed
She's a Senior Specialist for Business Development in Infinit Outsourcing, Inc. (Infinit-O), an ISO-certified BPO company that caters SMEs. She is responsible for maintaining Infinit-O's online brand and content. While out of work, you can still see her in front of her computer - learning more
whether it is a video, graphic,
or a blog content, ask yourself ‘will this entertain my target readers?’ And that doesn’t stop from there! It’s not enough to just entertain – it must help them. That will result to your target readers recommending china telemarketing database your content to their networks, giving you a wider reach and a higher chance of winning the right clients. B2Bs actually find content marketing as one of the best drivers of sales.
3 Social Media Strategies for B2B Companies this 2014 image Dont Stop 600x318
Yes, you’ve been doing really great job on your social media campaigns but you’re not yet getting the results you want. It may mean you’re doing something wrong, or there’s probably a quick change in how your followers behave. Well, guessing is not good, right? That’s why you have to analyze your campaigns and use what you have learned from there to improve your strategies.
Fortunately, social media performance
management is easier today. There are these free or paid programs that can accurately measure and help you analyze your campaigns (e.g. HootSuite), or you can outsource it to a company that does it better than you.
BONUS TIP: Be updated with your industry!
Follow blogs that could really help you out, benchmark what other B2B companies do, and monitor what others say about you. Use what you will learn to make creative decisions – you can even use them to create unique content!
That’s it! I hope you have learned from my 3 simple tips for B2B social media marketing techniques. Don’t hesitate to share what works on your company as well, post them in the comments section below!
Alleli Aspili Alleli Aspili on the Web
Alleli Aspili on Facebook Alleli Aspili on Twitter Alleli Aspili on LinkedIn Alleli Aspili on Google Plus Alleli Aspili on Pinterest Alleli Aspili RSS Feed
She's a Senior Specialist for Business Development in Infinit Outsourcing, Inc. (Infinit-O), an ISO-certified BPO company that caters SMEs. She is responsible for maintaining Infinit-O's online brand and content. While out of work, you can still see her in front of her computer - learning more