Greater depth in the topics covered
Posted: Thu Dec 05, 2024 5:51 am
Think of added value
As I said at the beginning, to rank on Google you need better content than your competition.
Offer something your competitors don't have.
Some ideas for offering more complete content than your competition could include adding elements such as:
Tables
Comparisons
Infographic maps
Quotes from other experts
Personal experiences
Provide a different vision to the rest
In the case of an online store, differentiation can also come from offering a larger product catalogue, or more competitive prices than those offered by other eCommerce stores.
Not only will this help you rank higher, but it will also give people such a positive experience that they will want to visit your website again tomorrow instead of a competitor, or even recommend you to their friends.
Take care of the design and loading speed
Within this user experience we are talking list of colombia consumer email about, there are other aspects that are a bit more technical, but equally important to ensure that people are delighted with your website.
Here we find having a good design and usability , for example with:
Texts that are large enough to be easily read.
Colors that create contrast and facilitate reading, as well as identify important buttons or sections of the website.
Layout the content so that the structure is pleasant and we don't get overwhelmed with too many elements.
Another relevant aspect is the loading speed , and if our website takes many seconds to load, users will leave in despair.
To analyze the speed and usability of your website, you can use Google's official, free PageSpeed Insights tool , which will diagnose your site.
PageSpeed Insights
We therefore need to take care of the time it takes our website to display information to the user and the way in which it is displayed.
As I said at the beginning, to rank on Google you need better content than your competition.
Offer something your competitors don't have.
Some ideas for offering more complete content than your competition could include adding elements such as:
Tables
Comparisons
Infographic maps
Quotes from other experts
Personal experiences
Provide a different vision to the rest
In the case of an online store, differentiation can also come from offering a larger product catalogue, or more competitive prices than those offered by other eCommerce stores.
Not only will this help you rank higher, but it will also give people such a positive experience that they will want to visit your website again tomorrow instead of a competitor, or even recommend you to their friends.
Take care of the design and loading speed
Within this user experience we are talking list of colombia consumer email about, there are other aspects that are a bit more technical, but equally important to ensure that people are delighted with your website.
Here we find having a good design and usability , for example with:
Texts that are large enough to be easily read.
Colors that create contrast and facilitate reading, as well as identify important buttons or sections of the website.
Layout the content so that the structure is pleasant and we don't get overwhelmed with too many elements.
Another relevant aspect is the loading speed , and if our website takes many seconds to load, users will leave in despair.
To analyze the speed and usability of your website, you can use Google's official, free PageSpeed Insights tool , which will diagnose your site.
PageSpeed Insights
We therefore need to take care of the time it takes our website to display information to the user and the way in which it is displayed.