Trust as a digital currency
Posted: Sat Apr 19, 2025 4:36 am
The challenge: Customers feel insecure about providing their personal and financial information in a new banking app. The lack of transparency in the handling of their information leads them to abandon the process.
Another common scenario is during debt collection or armenia cell phone number list renegotiation processes: when customers receive generic or untimely communications, such as impersonal collection notices or poorly timed reminders, trust quickly erodes. Even when approaching a customer to make a payment promise, many customers face cumbersome procedures with unclear interest rates, conditions, or consequences.
The Salesforce solution: Salesforce offers a comprehensive approach to strengthening digital trust. From compliance with regulations like GDPR and local data protection laws to full traceability of customer consent and granular access management, the platform ensures a transparent and controlled environment.
Another common scenario is during debt collection or armenia cell phone number list renegotiation processes: when customers receive generic or untimely communications, such as impersonal collection notices or poorly timed reminders, trust quickly erodes. Even when approaching a customer to make a payment promise, many customers face cumbersome procedures with unclear interest rates, conditions, or consequences.
The Salesforce solution: Salesforce offers a comprehensive approach to strengthening digital trust. From compliance with regulations like GDPR and local data protection laws to full traceability of customer consent and granular access management, the platform ensures a transparent and controlled environment.