How to use this holiday marketing calendar template
Posted: Sat Dec 07, 2024 10:17 am
Most marketers report an average email open rate of 46-50%.
Technology and transportation services lead with a 2.6% click-through rate.
Inspired to put these ideas to work for your next marketing campaign? Download the full report (it’s free)!
Download our free benchmark
Methodology
Our email strategy benchmark report is derived from an in-depth analysis of email marketing practices from over 500 leading brands across various industries. We strategically selected top ecommerce brands primarily in the American, German, and French markets, ensuring a comprehensive subscription to their newsletters. We subscribed to 547 newsletters to allow for limitations in gathering data due to blocking or proprietary sending tools and successfully collected emails from 500 brands starting in late August 2024, analyzing a significant sample over a month-long period.
The emails were meticulously categorized by type and analyzed for key elements such as subject lines, calls to action, and personalization techniques. We focused on identifying trends through metrics like frequency, design, and optimal send days. Our findings were further refined through the expertise of email marketing professionals, providing a robust, data-driven perspective on how top brands engage their audiences through email.
Whether you’re an ecommerce site or small business owner, you’ll norway mobile phone numbers database need to come up with a marketing plan for 2025.
Need help getting started? This holiday marketing calendar template is packed with inspiration. Use it to plan your content marketing strategy or launch social media campaigns.
On the first page, you’ll find an overview of the most important dates for each month of 2025. This is a great place to start drafting a long-term holiday marketing strategy.
On the following pages, we’ve included strategic advice for each month. That way, you can keep your marketing efforts on track.
Holiday marketing calendar 2025 overview
Here is a preview of what to expect in this year’s holiday marketing calendar.
January 2025
January is the start of the new year and new beginnings. People start their New Year’s resolutions with the help of Dry January, a month-long challenge for staying sober.
Look forward to famous holidays like New Year’s Day and get inspired by lesser known opportunities like Chocolate Cake Day.
February 2025
February is a time for eating chocolates on Valentine’s Day and sharing some love. For Americans, it’s also a celebration of Black History Month.
Technology and transportation services lead with a 2.6% click-through rate.
Inspired to put these ideas to work for your next marketing campaign? Download the full report (it’s free)!
Download our free benchmark
Methodology
Our email strategy benchmark report is derived from an in-depth analysis of email marketing practices from over 500 leading brands across various industries. We strategically selected top ecommerce brands primarily in the American, German, and French markets, ensuring a comprehensive subscription to their newsletters. We subscribed to 547 newsletters to allow for limitations in gathering data due to blocking or proprietary sending tools and successfully collected emails from 500 brands starting in late August 2024, analyzing a significant sample over a month-long period.
The emails were meticulously categorized by type and analyzed for key elements such as subject lines, calls to action, and personalization techniques. We focused on identifying trends through metrics like frequency, design, and optimal send days. Our findings were further refined through the expertise of email marketing professionals, providing a robust, data-driven perspective on how top brands engage their audiences through email.
Whether you’re an ecommerce site or small business owner, you’ll norway mobile phone numbers database need to come up with a marketing plan for 2025.
Need help getting started? This holiday marketing calendar template is packed with inspiration. Use it to plan your content marketing strategy or launch social media campaigns.
On the first page, you’ll find an overview of the most important dates for each month of 2025. This is a great place to start drafting a long-term holiday marketing strategy.
On the following pages, we’ve included strategic advice for each month. That way, you can keep your marketing efforts on track.
Holiday marketing calendar 2025 overview
Here is a preview of what to expect in this year’s holiday marketing calendar.
January 2025
January is the start of the new year and new beginnings. People start their New Year’s resolutions with the help of Dry January, a month-long challenge for staying sober.
Look forward to famous holidays like New Year’s Day and get inspired by lesser known opportunities like Chocolate Cake Day.
February 2025
February is a time for eating chocolates on Valentine’s Day and sharing some love. For Americans, it’s also a celebration of Black History Month.