Images and videos too heavy
Usually when I go to optimize a site I notice that the dimensions of the images are not consistent with the site. I'm not talking about the weight of the images, I'm talking about the width and height of the images.
Why upload a 2000px wide image if the site container is max 1200px wide?
Why upload 1000px wide icons if the box is only 300px wide? In this case I prefer to use icons in svg format which are much lighter and do not become pixelated on different devices.
In these cases, PageSpeed Insights will advise you to use images of adequate size to consume less data network traffic and reduce loading times.
Once you have identified the correct dimensions you saudi arabia phone numbers
can move on to optimizing the images using plugins like ShortPixel Image Optimizer or sites like compressor.io .
Speed up a WordPress site with image optimization
Finally, using lazyloading techniques you can make images load only when the user views that portion of the page.
Using this approach can significantly speed up your slow WordPress site .
There are WordPress plugins for lazy loading videos that allow you to load only the video preview image and significantly reduce the weight of the page.
Backend not optimized
An important aspect, which if neglected causes slowdowns to a WordPress site, is the optimization of the backend. With some precautions you can improve all those aspects that allow a shorter response time between the server and the browser that makes the request.
Slow server
An important factor that can determine the loading speed is the server on which the domains are loaded. You can optimize WordPress by choosing a hosting service that has data centers closest to the geographic area of your site's users.
For example, if 90% of your users are Italian, you can choose a hosting with a Datacenter in Rome or Milan like FlameNetworks .
You can properly configure your server by activating GZIP or Brotli compression , which is essential to increase the loading speed of your site and further reduce the weight of your pages.
In cases where your server is slow, PageSpeed Insights will prompt you to reduce your server response time (TTFB) .

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Optimize WordPress Database
When you work a lot on articles or pages you may have saved numerous revisions in the database.
WordPress by default saves 10 revisions for each item. If you have 50 published articles/pages you could have 500 rows saved in the database, many completely useless. I recommend keeping a maximum of 3 revisions for each type in order to have a more functional database.
You can do this manually on the MYSQL table or with plugins like WP-Optimize that allow you to optimize the WordPress database directly from the administration panel.
Updates
Choosing an open source CMS like WordPress means having a live website, and consequently it is necessary to keep it updated properly. I'm not just talking about themes and plugins!
Read the requirements recommended by WordPress to use the platform efficiently and ensure greater security.
Must Read: Why You Should Update PHP 7 to Boost WordPress Performance
How to Speed Up a WordPress Site
Now that you have come this far, you will no longer have to worry about having a slow WordPress site. You know exactly what to do. Before making changes, I recommend using one of the tools to measure the speed of a website in order to compare the performance and see the real benefits obtained.
Still want to have a slow WordPress site?
If you didn’t know, site loading speed is a ranking factor for Google . By adopting the measures indicated in this article you can improve the positioning of your WordPress site quickly .
Some aspects are very technical and you don't know where to start? Write me