So… how has this changed our site analytics and interaction?
Posted: Sun Dec 15, 2024 10:52 am
So in June we launched our new site, complete with a homepage that doubles as our blog. Blog content is integrated throughout the site and visitors are given easier access to content that (frankly) does a much better job of selling who we are as an agency than any static webpage can any day of the week. There’s more integration into our social media channels as well, so site visitors can really interact with us, as well as our content.
Comparing May 2012 (month before launch) with J rich peoples phone numbers une (month of launch) the following stats tell the story best:
Visits up 127%
Page views up 482%
Pages per visit up 155% (to 5.5 pages per!)
Site referrals up 497%
Search referrals up 65%
Time on site up 72% (to 4:20)
Bounce rate down 94% (to 1%!)
Our site bounce rate is down to 1 percent! This means that just about everyone who hits our site finds another page of interest. Crazy stats!
So if you’re thinking about whether fresh content can make a difference in your site experience, our answer would be ‘HECK YA!’. Our advice would be to integrate that content into your site, Today!
Comparing May 2012 (month before launch) with J rich peoples phone numbers une (month of launch) the following stats tell the story best:
Visits up 127%
Page views up 482%
Pages per visit up 155% (to 5.5 pages per!)
Site referrals up 497%
Search referrals up 65%
Time on site up 72% (to 4:20)
Bounce rate down 94% (to 1%!)
Our site bounce rate is down to 1 percent! This means that just about everyone who hits our site finds another page of interest. Crazy stats!
So if you’re thinking about whether fresh content can make a difference in your site experience, our answer would be ‘HECK YA!’. Our advice would be to integrate that content into your site, Today!