Call Extensions: Encourage instant engagement by enabling users to contact your company straight from the advertisement.
Sitelink Extensions: Provide links to particular pages on you philippines whatsapp number facebook r website, like "Contact," "Services," and "About Us."
Analyzing and Optimizing Performance
Tracking Your SEM Campaigns
Use tools such as Google Ads and Analytics to track the effectiveness of your SEM efforts. Keep a tight eye on indicators such as cost-per-click (CPC), conversion rates, and click-through rates (CTR).
Key Metrics to Watch
Click-Through Rate, or CTR: A high CTR shows that your audience finds your advertisement appealing. By improving your targeting and ad wording, try to make this better.
Conversion Rate: The number of clicks that lead to a desired action (such as a sale or sign-up) is known as the conversion rate. To increase this rate, make your landing pages and ads more relevant.
