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Carousel of beautiful, branded testimonials that add value

Posted: Tue Dec 03, 2024 9:13 am
by Rajumnb41
Not sure how to use customer testimonials on your website?

A testimonial carousel is an elegant widget that adds value to your website and increases conversions.

Here are some tips on how to make a beautiful, branded testimonial carousel. The advice applies to other widgets as well.

Customer testimonials increase trust and credibility
What are testimonials ?

They are essentially positive reviews from your satisfied jamaica phone number list customers . However, testimonials and reviews are not exactly the same thing.

In a testimonial, your happy customer is the star of the show, telling you how your product or service helped them overcome a difficulty or problem.

Testimonials act as social proof – they show that people have trusted you, which makes other people trust you too.

Customer testimonials are a great way to get more conversions from your website and turn website visitors into potential customers.

getting testimonials
Trustmary is one of the easiest tools to collect and display customer testimonials.

Let me tell you more about how to use Trustmary to make the most beautiful testimonial slider of your life.

Easily create a brand testimonial carousel
A testimonial carousel is a rotating widget that displays testimonials and reviews from satisfied customers.

It's an easy way to show potential customers that your product or service is worth their time and money.

Image

So, let's get to work.

How to get testimonials to get started
Even if you don't have customer testimonials yet, we can help.

Trustmary helps you collect testimonials and video testimonials from your customers remotely and with little to no manual effort.

With Trustmary, you can create feedback surveys and testimonial forms. Try a ready-made survey template, customize it to fit your brand, or create your own from scratch.

Can

embed the survey on your website to have the possibility to leave feedback,
Send it by email to your clients at certain times of the year, or
send it after a specific touchpoint in the customer journey.
Automations are possible, especially if you integrate Trustmary with your CRM like Pipedrive or Hubspot .

testimonial request
Read more tips on how to get more testimonials from your clients:

Video Testimonial Tips for Getting Them from B2B Clients
How to get customer testimonials
How to make testimonials engaging
Now you know how to collect testimonials from satisfied customers.

Next, choose the appropriate testimonial widget and set it up on your website.

Trustmary offers many widgets, but the testimonial carousel (or testimonial slider) is one of the most popular. No wonder, as they are really impressive, dynamic and compact .

There are a few things to keep in mind when creating your testimonial carousel.

1. Credibility of the testimonies
First, make sure the testimonials you choose are positive and specific, but also genuine .

Generic praise won't do much to convince someone to buy from you. It might even come across as disingenuous.

If the customer names a specific employee or product, or talks about a problem they were having, the testimonial text is instantly more credible.

Trustmary allows you to hand-pick the testimonials you want to display on your website. If you feel that all customer reviews should be displayed, you can also have them automatically go to the testimonials widget.

It is also good if there is some personal information about the client making the testimonial.

You can request a profile photo, name, location, organization, title, or other relevant details to be displayed in the testimonial slider. The client can choose which testimonial fields they respond to.

credible testimonial
2. Theme of the testimonies
Second, choose a set of topics that cover different aspects of your business.

If all your testimonials are about your excellent customer service, potential customers may get the impression that your product falls short.

You can control this by sending out testimonial forms during different stages of the customer journey or by setting up the questions in the feedback survey to get the customer to talk about a specific topic.

3. Testimonial format
Finally, the widget itself should fit your brand image.

Customize your testimonial slider with Trustmary's intuitive and easy-to-use platform.

Brand colors, company logo, appropriate language and tone of voice, font and font size, and other small details like those are all important.

For that reason, we offer you the ability to modify them to fit your unique style. No coding skills needed, just a little eye for elegant details

How to set up the testimonial carousel
Trustmary testimonial widgets are easy to set up on the web.

Whether it's Squarespace , WordPress , or Shopify , all you need to do is copy and paste an embed code.

Simply choose the right place on your website and you're done.

The Testimonials Carousel Slider is a widget that can be used in many different places on your website. Since it is compact but can display multiple testimonials, it is ideal for landing pages.

Adding new testimonials to your carousel is done from within the Trustmary app. You can also import existing reviews from review sites like Google, Yelp, Facebook or Trustpilot and display them with your testimonial slider.