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Synergy Marketing offers Synergy!, a platform that enables multi-channel "communication with customers." If you're not sure how to go about it, or feel like your current tools aren't up to the task, please feel free to contact us. If you'd like to know more about CRM implementation, please also ...

Both Invisible reCAPTCHA and reCAPTCHA v3 provide a mechanism that allows users to register forms with much less stress than before. Rather than one being superior to the other, each has its own advantages and disadvantages, so it is best to use them according to the purpose and use. Invisible ...

In order to get people to move to the survey page, the way you write the request email is extremely important. In this article, we will introduce some tips for writing effective emails for "surveys of your company's customers." *For information on how to create a survey, please refer to this article ...

Recently, there has been a trend to make the subject line itself shorter to fit the number of characters displayed on mobile devices. Sender The sender's name also influences whether the mail is opened. We recommend that you write the sender's name in Japanese rather than English, so that it is easy ...

Specifically, techniques include targeted emails, step emails, and retargeting emails. There is also a function that allows you to change the content displayed based on the customer's attributes and behavioral history. To do this, you prepare the content to be displayed for each condition (option ...

"I tried it out, but in the end, it was just for the purpose of accumulating customer data, so I was only able to use it as a data repository." I often hear this kind of feedback. Many companies have actually implemented CRM but are unable to use it effectively and are not satisfied with the results ...

Customer satisfaction is likely to improve Customer information can be managed centrally Introducing a CRM system allows you to centrally manage customer information. For example, customer online behavior history, purchase records, negotiation processes, and details of interactions. Information that ...

"I introduced MA, but it's not working well." "I don't know how to use MA effectively." In this article, we will introduce two main reasons why MA implementations fail, based on inquiries received from customers. We will also introduce the preparations required to master the tool. <Table of Contents ...

If you understand the importance and methods of CRM analysis but don't have anyone in your company with the knowledge to actually perform the analysis, consider consulting a professional. [Related article] 10 CRM success stories! Introducing the challenges companies face, specific measures, and ...

Decide on a target There are two main ways to narrow down your targets: The first method is to segment customers by their attributes, such as their industry, business type, job title, department, etc. This is information that is also written on business cards, so you can start doing this relatively ...