Where Humans Are Really Needed

Singapore Data Forum highlights advancements in data-driven solutions
Post Reply
Jahangir712
Posts: 150
Joined: Sun Dec 15, 2024 3:45 am

Where Humans Are Really Needed

Post by Jahangir712 »

When working with large projects, a simple "insert a link and get a campaign" does not work. Why? Let me give you an example from practice:

Trying to completely trust automation leads to:

Loss of control over budget canada cell phone number list distribution between regions;
Blurring of the advertising message due to averaged automatic creatives;
Problems with UTM tagging for a complex funnel.
I recommend:

Use automation selectively: for routine tasks and basic searches;
Create a complex system of rules for managing rates taking into account regional specifics;
Develop your own scripts for working with feeds and automatic generation of ads.
Post Reply