1- Request a loan from the bank .
2- « Business Angels ». They are private investors, individuals with investment capacity who possess knowledge of the business world. They promote the development of projects with high growth potential, providing capital and added value to management in their early stages of life.
3- Venture capital funds . These funds are fantuan database managed by specialized corporations that invest their financial resources in companies, with the aim of selling their shares in the future and thus obtaining profits.
4- Accelerators and incubators . They are responsible for hosting a series of startups and accelerating their growth. They provide assistance in their initial stages.
5- Subsidies and public aid .
6- « Bootstrapping ». This is the financing of projects through the founders' own savings and income generated from billing without depending on external financing such as investments or loans. This formula requires reducing short-term expectations and investing all efforts in obtaining income to subsequently revert them to business growth.
Other options to finance a project
7- Asking family and friends for money (“ family, friends and fools ”). This is another way of obtaining financing without having to resort to private funds.
8. Crowdfunding campaign . Micro-financing, collective financing. Online platforms are used where the project is described, the amount needed, the possible benefit for the investor is indicated, etc. There are several types of crowdfunding, which can be based on donations (those who make monetary contributions do not expect anything in return), rewards, shares, loans (crowdlending, since the investment is made in the form of loans at an interest rate) or royalties. This last variety involves investing in a project or company and, in exchange, expecting a symbolic part of the profits that the project obtains when it is launched on the market.
9- « Equity crowdfunding ». This type of «crowdfunding» differs from regular crowdfunding by replacing the typical rewards to investors in a project with shares in the company's capital.
10- « Bartering ». This involves reaching commercial agreements with other companies through obtaining a benefit without monetary exchange.
11- Submit the project to a competition or event in which the company can opt for financing.
12- Playfunding . The sponsoring company is the protagonist of the story, the one that finances the project thanks to the support of thousands of users. For a project to be able to obtain funding, the advertisement must be seen a certain number of times, so the company pays as long as it has obtained enough publicity for its product or service.
When a user plays the ad, they receive an exclusive reward from the advertiser (a discount, for example), so everyone has a reason to participate in the campaign: the project owner encourages contacts to view the sponsoring company's ad, contacts and other users will earn something from the company, and the corporation in question will gain visibility.
Practice
As you can see, there are many ways to finance a project in order to get it up and running. Once the project has been proposed, all that remains is to try to benefit from one or more of these options.
FUNIBER promotes studies in the area of Master's Degree in Development of Innovation and Product Projects , Specialization in Management of Innovation Applied to the Product and Specialization in Project Design .
