We have previously indicated some elements to improve email marketing actions . This list of tools can help you achieve what you are looking for.
1.Google Campaign URL Builder
We have already talked many times about how important it is to measure in order to understand the return on our email marketing actions, and this tool is essential for this. With Google Campaign Url Builder you can easily create the tracking codes (UTM) of the links that you integrate into your canadian hospitals email list campaigns to measure their results in Google Analytics and thus obtain a global vision of the actions of your users with your site or eCommerce. If all you want is to measure the actions within your emails, don't worry, Mittum does it automatically
Mittum Reporting Dashboard
2. Really Good Emails
An ideal place to turn to when inspiration fails: on this website you will discover ideas for all kinds of campaigns, fantastically organized and categorized.
3. Gmail Clipping
You may not have noticed, but Gmail truncates the emails we receive if they are larger than 102kb, showing a message with a link to view the full content like this one
A couple of tips for creating green newsletters and campaigns
So, unless the recipient clicks on the option to view the full message, the opening will not be counted, since the tracked links are generated at the end of the code, which means that your statistics will be recorded correctly. So , as you can see, it is very important that our email is not cut off and you must make it weigh less than 102kb. That is why Mittum has an internal function that tells you the weight of each email to ensure that this does not happen in your communications.
4.Verifyemailaddress
A contact list with invalid email addresses can seriously harm the deliverability of your email marketing campaigns and affect your results. For this reason, it is advisable to check the life of the mailing addresses on your lists to detect those that are invalid and avoid having incorrect, wrong or non-working addresses. This free tool is ideal for this, run your lists through their website and clean up your database!
5. Email Analyzer
When we launch an email marketing campaign, we never want our communications to end up in our users' spam folders, right? This tool will help us detect possible patterns in the content of your email that cause email platforms to mark it as "spam" .
6. Muzli
Choosing the right color for your emails is important, and Muzli makes it easier. This tool generates color palettes , suggesting the best combinations . It's ideal if color creativity isn't your thing and you need some support.
7. Page Ruler
Calculating the size of an image is essential to avoid mistakes and to avoid unbalanced email. The Page Ruler tool, designed for Chrome, makes this job easier.
8 Headlime
The title is a fundamental aspect to make a difference and attract the recipients' attention . We have already mentioned that a subject line determines the interest and whether the email will be read. This tool offers you several alternatives using a questionnaire as a reference.
Which sectors of activity are most sensitive to Email Marketing actions
9. iLovePDF
The iLovePDF tool is ideal for working on lead magnets via email, if you want to convert a Word, PowerPoint or Excel file to PDF. You may also be able to use a limited number of free downloads per month.
iLovePDF
iLovePDF
10. Mittum
Of course, we couldn't be missing from this list! Our automated sending tool Mittum is key if you have an SME and are looking to centralize promotional emails . You will manage A/B forms, delete non-existent emails and be able to recover abandoned carts. In addition, it has a free version that will allow you to send up to 1,000 emails per month to a maximum of 2,000 customers.
These essential email marketing tools will help you generate value and take professional action . This is a great way to get one step ahead of your competition without spending a lot of money.
