TABLE OF CONTENTS
Role of the newsletter in the company
How to use it with employees
How to use it with leads
Connection between the company and the public
5 benefits of newsletters for companies
Integrate a newsletter into your email marketing strategy
Examples of newsletters for companies
1.- New products
2.- Blog articles
3.- Information of interest
4.- Congratulations and commemorations
5.- Summaries and achievements
6.- Catalogs and guides
Role of the newsletter in the company
The newsletter is part of the email montserrat email address communication. It is a diverse content that can include information, articles of interest, valuable content, etc. In turn, these mailings are part of the digital marketing strategy , since they contribute to the promotion and sales of the organization.
The main characteristic of a newsletter is its frequency. It is sent with a certain margin of time and its approach rarely varies. That is, within the strategy you can consider sending it once a week and that should always be the case.
This email is sent to your own contact list, which has indicated that it wishes to receive the newsletter. This makes it ideal for both leads and employees.

How to use it with employees
Large organizations have their own contact list made up of their employees. They receive a newsletter periodically, but the content of this varies from the content received by the leads.
For employees, a newsletter can be used to promote internal communications , provide information on steps the organization is taking, highlight changes, make invitations, send congratulations, and much more.
For all these reasons, a newsletter is essential for your brand or organization, as it will open up a list of diverse options that you can use.
How to use it with leads
Examples of newsletters for companies can be used after you have used an effective lead acquisition strategy. That is, you obtain qualified leads, either from a landing page or any other means, and when you have a considerable list, you send them out.