The subject and that you have a broad perspective

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Be consistent in your posts . Experts recommend posting on Linkedin 4-5 times a week. Keep in mind that your followers will not see every post, but the algorithm will decide which post will continue to be displayed (based on the achieved engagement).
Experts recommend that only 25-30% of the published content is directly related to the product or service you offer, while the rest of the material should be educational or informative . Thus, followers can notice that you understand .
When creating visuals, take into account the recommended dimensions (1200 x 600) . Linkedin will adjust the image to some extent, but always make sure that the dimensions do not deviate from the given frames.
Statistics show that Linkedin currently has about 80 million active users, but only about 3 million regularly share posts . It is a space that attracts attention, but is not oversaturated with competition. Such conditions are the phone number library most favorable for a successful marketing campaign. Experts say that Linkedin today is very reminiscent of Facebook in 2012 . Namely, the post you share will be visible and organic - without investing in advertising. In this way, it is much easier to achieve the desired reach, which is the goal of every marketer. However, experts warn that this is a tactic previously applied by Facebook, and they foresee a change in the algorithm for the future, and Linkedin will push paid advertising more and more to the fore . That's why you should take advantage of the opportunity as soon as possible and start a Linkedin campaign - the conditions are very favorable and the results are promising!

The current Linkedin algorithm extends the life of posts . Namely, Facebook and Instagram posts disappear from the feed after only a few hours. Posts published on Linkedin can even stay at the top of the news feed for weeks, if excellent follower engagement is achieved. That's why the main goal is to create a post that will intrigue and attract attention. Additionally, your posts will not only be visible to your network of contacts . If a contact of yours comments on the published post, the post will also be shown to his network of contacts (it is important that the profile is set to Public ). Your post can go viral, even if you don't have many followers . One quality post can bring you new business connections, as well as popularity in the niche in which you operate.