On March 27, 2025, Google rolled out the first major core update of the year. As always, such an update causes movement in the rankings – some pages gain visibility, others lose.In this article, you will learn what has changed, which content was affected, and how you can use XOVI to analyze and improve your rankings.
Core updates are broad changes to Google's algorithm. They don't lebanon cell phone number list penalize websites, but rather refine the evaluation of content.
The goal is to provide users with more relevant results. This can lead to some pages losing rankings—even though they are technically correctly structured.Official Google announcement for the March 2025 Core Update
Official Google announcement for the March 2025 Core UpdateWhat has changed with the March 2025 update?The most important focuses according to industry observations:Less visibility for low-quality, generic content
Better rankings for pages with technical depth and clear user orientation
EEAT factors (Experience, Expertise, Authority, Trust) are given even greater weight
Affiliate-heavy sites have lost a lot
Product reviews and high-quality information offerings have increased
AI-generated texts without added value were heavily devaluedIs your website affected by the update?
Check if your visibility has dropped since March 25. You should analyze the following areas:Pages with significantly decreased traffic Keywords where you lost positionsContent where your competitors now rank better
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