How do you calculate sales quota attainment?
Posted: Sat May 24, 2025 9:26 am
For a single rep, use the following formula:
(Revenue from a rep’s closed deals during a specific time period / rep’s quota) x 100 = Rep’s quota attainment percentage
For an entire team, use the following formula:
(Revenue from all reps’ closed deals during a specific time period / total team quota) x 100 = Total team quota attainment percentage
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Attainment statistics
Here are some instructive statistics to help you afghanistan phone number list understand where your quota attainment fits compared to other teams — and how you might support your reps to achieve higher attainment.
Only 24.3% of salespeople exceed their yearly quota.
72% of top performers (sellers who met quota by 125% or higher) say they “always” put the buyer first.
Women achieve 8% higher quota attainment than men.
The average yearly quota for an inside sales pro is $985,000.
The average yearly quota for an outside sales rep is $2.7 million.
(Revenue from a rep’s closed deals during a specific time period / rep’s quota) x 100 = Rep’s quota attainment percentage
For an entire team, use the following formula:
(Revenue from all reps’ closed deals during a specific time period / total team quota) x 100 = Total team quota attainment percentage
(Back to top)
Attainment statistics
Here are some instructive statistics to help you afghanistan phone number list understand where your quota attainment fits compared to other teams — and how you might support your reps to achieve higher attainment.
Only 24.3% of salespeople exceed their yearly quota.
72% of top performers (sellers who met quota by 125% or higher) say they “always” put the buyer first.
Women achieve 8% higher quota attainment than men.
The average yearly quota for an inside sales pro is $985,000.
The average yearly quota for an outside sales rep is $2.7 million.