What are chatbots and what are their benefits?

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bappy4
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Joined: Thu Dec 05, 2024 4:22 am

What are chatbots and what are their benefits?

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You're browsing and suddenly a pop-up window appears with a chat in which a person asks you if you need help.

Does this sound familiar?

This is the magic of chatbots , a bot that can be programmed so that it performs tasks on its own and knows how to interact with users who visit your website as if it were a real person.

At Kiwop , we want your business to be a future-proof business. That's why we recommend that you continue reading this article with everything you need to know about how chatbots work and what benefits they bring .

What are you waiting for?


What are chatbots?
Chatbots are bots, that is, Artificial Intelligence software that, as such, is capable of performing a series of actions individually and automatically, and this includes customer service and treatment .

Siri would be a good example of a bot, except that in this case, chatbots are installed on a website in order to offer individualized and personalized attention to users.

More and more companies are betting on this type of technology to be able to offer optimal customer service . In fact, it is one of the digital marketing trends for 2022 .

And it is not surprising, since the way chatbots work allows them to end up learning on their own and to intuit a series of preferences and habits in users thanks to Artificial Intelligence .

How chatbots work
Using predetermined parameters that you can choose based on frequently asked questions and answers, you can design a conversational experience on your website through chatbots. Based on these premises, the bot will continue to learn through its relationship with users.

The main objective is to answer the client's main doubts or questio malaysia telegram phone number list ns in a similar way to how a human being would do it, while also seeking to collect important user data such as their name, email or phone number and interests.

Person talking to chatbots
Thanks to AI, chatbots store a large amount of information

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Benefits of chatbots
Beyond being a customer service channel, chatbots have many benefits, from reduced company costs to increased sales. We'll tell you about them.


Reducing costs
Implementing a chatbot on your website can mean huge savings in terms of recruiting and training staff. Chatbots are a new way of providing customer service without the need for a large human team.


Fast and personalized attention 24 hours a day
As it is a chat for your website , it is available 24 hours a day to resolve any doubt, question or suggestion from any type of user who is browsing.

In other words, no sales opportunities are lost. In addition, as it is an Artificial Intelligence software , it creates completely personalized responses based on the data collected from the user.


Ease of purchasing processes
The advantage of Artificial Intelligence is that it can find solutions in milliseconds. Thus, if a specific user is looking for a specific type of product, chatbots are able to find it and offer it to them immediately. All of this leads to great ease and speed in the purchasing process.


Higher sales conversion
Easier purchasing also results in higher sales conversions. Thanks to chatbot algorithms , products and services are offered to suit the user's taste.

Increase sales with chatbots
Quick response and customer service helps increase sales

Valuable information about the user
The advantage of having a chatbot on your website is that it allows you to talk and interact with millions of users at the same time and throughout the day. And what advantage does this offer? Lots of data! Valuable information about your potential customers .

Beyond name, phone number and email, chatbots end up building an elaborate profile of users based on tastes, interests and what they are looking for. Really valuable data for promotions, offers, discounts or new products or services .


Chatbots for WordPress
WordPress is the most widely used and well-known CMS in much of the world. Therefore, we give you information about the best chatbot plugins for WordPress .
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